Teaser

The ~15-second pre-launch video — something is coming, here is its name, here is the date

The teaser is the shortest video in these guides. Fifteen seconds, one job: something is coming, here is its name, here is the date or the waitlist link. You make it before launch day — when there's nothing to demo yet and the whole point is the itch. Short is the feature: a fifteen-second teaser loops well in a feed and earns rewatches. Resist adding beats.

The storyboard

  1. The itch — one line naming the problem or the hunger. No product yet.
  2. The tease — a second line promising something is coming. Still no name.
  3. The reveal — the product name lands, with one quiet line on what it is.
  4. The date — the launch date, or "Join the waitlist", big and alone.
  5. The lockup — your logo or wordmark and the URL.

Five beats is the ceiling. If you're tempted to add a sixth, you're making a Launch video — save it for launch day.

Your words

Six blanks, and most of them are one line:

  • Product name
  • Two tease lines — six words or fewer each; the first names the itch, the second promises relief
  • What-it-is line — one plain line for under the name
  • The date or CTA — "March 12" or "Join the waitlist"
  • The URL
  • Accent color — one hex value; optional, the default lime looks good

Have a logo? Drop the SVG into the project folder and mention the file name in the prompt. No logo — your agent will use the product name as a wordmark.

Struggling with the lines? Words on screen is the cheat sheet.

The prompt

I'm making a pre-launch teaser with remocn (remocn.dev).
 
Build a ~15-second, 1920×1080, 30fps teaser for <PRODUCT NAME> in this
Remotion project, using remocn components — install anything you need with
`npx shadcn add @remocn/<name>`:
 
1. The itch — one line lands alone: "<TEASE LINE 1>".
2. The tease — the second line takes its place: "<TEASE LINE 2>".
3. The reveal — "<PRODUCT NAME>" lands big, uncovered by a swirling shader
   transition (shader-swirl as a transition cover), with one quiet line
   under it: "<WHAT-IT-IS LINE>".
4. The date — "<DATE OR CTA>" alone on screen, big.
5. The lockup — my logo (<LOGO FILE, or: use the product name as a wordmark>)
   with the URL underneath: "<URL>".
 
Style: warm dark background (#141318), off-white text, one accent color
<ACCENT COLOR>, Manrope. One quiet shader-simplex-noise field runs behind the
entire video with a radial scrim for readability. Five beats, no filler —
each beat holds just long enough to read. Use my copy exactly as written.

Directing the result

  • "The tease lines go by too fast — hold each one longer."
  • "The reveal should hit harder — bigger, faster in."
  • "Put the date in the accent color."
  • "Tighten it to twelve seconds."

More directing vocabulary: Directing your agent.

Get the file

Ask your agent: "Render the video." You'll get an .mp4 in the project folder, ready to post.